ShopSight: AI-Powered Retail Insights
Apr 1, 2025
ShopSight: AI-Powered Retail Insights
Apr 1, 2025
CLIENT
ShopSight
Role
UX & Brand Designer
Service
Retail Software & AI-powered Tool
CLIENT
ShopSight
Role
UX & Brand Designer
Service
Retail Software & AI-powered Tool
CLIENT
ShopSight
Role
UX & Brand Designer
Service
Retail Software & AI-powered Tool
Background
Background
Defining a vision for growth
Nexa sought a bold rebrand to strengthen its market position and express both innovation and reliability. The new identity needed to capture attention while maintaining the company’s trusted image.
Crafting a distinct and authentic identity
Through extensive mood boards and design iterations, we refined a concept that aligned with Nexa’s values. The final result struck the right balance between modern aesthetics and brand authenticity, setting Nexa apart from competitors.

Defining a vision for growth
Nexa sought a bold rebrand to strengthen its market position and express both innovation and reliability. The new identity needed to capture attention while maintaining the company’s trusted image.
Crafting a distinct and authentic identity
Through extensive mood boards and design iterations, we refined a concept that aligned with Nexa’s values. The final result struck the right balance between modern aesthetics and brand authenticity, setting Nexa apart from competitors.

Work Highlight
Work Highlight
We developed a cohesive brand system with a refined logo, typography, and color palette, resulting in a more recognizable and impactful brand image.
The new identity was successfully launched across digital and print platforms, reinforcing brand consistency and increasing audience engagement.

We developed a cohesive brand system with a refined logo, typography, and color palette, resulting in a more recognizable and impactful brand image.
The new identity was successfully launched across digital and print platforms, reinforcing brand consistency and increasing audience engagement.
